- Introduction to The GInI Certified Innovation Professional (CInP)®
- Course objective and structure
- Standard and regulatory framework
- Foundational innovation methods and tools
The GInI Certified Innovation Strategist (CInS)® is GInI’s recognition of business leaders who have demonstrated an advanced understanding of key topics relating to innovation strategy, business model innovation, customer experience innovation, and opportunity promotion.
CInS certification affirms the individual’s proficiency at advanced innovation methods and tools, including such methods and tools as: strategic innovation portfolios, innovation strategy formation, the GInI Strategic Innovation Roadmap, the GInI Business Model Innovation Framework & Business Model Canvas, the GInI Customer Experience Journey Map, and the GInI Winning Business Plan & Pitch Deck.
Benefits of Becoming a CInS
You will develop the ability to see innovation as a tool of strategy for advancing the relevance, growth, and resilience of your organization. You will furthermore develop the ability to guide your organization strategically in defining and pursuing a specific course for innovation. As part of this, you will be able to examine the many options for an innovation portfolio and from these select those that balance the short-term, medium- term, and long-term needs of the organization.
Become a Leading Advocate for Customer Value and Experiences
You will deepen your focus on market pull and on solving real market challenges around customer value and experiences that drive deeper engagement of your customers with your brand, allowing your business to move from empathy to revenue.
Learn How to Effectively Discern Market Needs and Define “What’s Next”
You will learn effective methods and tools for helping your organization uncover new sources of value for its markets, including how to prioritize these for maximum impact relative to emerging trends and scenarios. You will learn how to look both inside and outside the organization for the most promising new models of market engagement.
Become a Champion of Your Organization’s Own “True North”
You will develop the ability to take an objective look at how your organization is delivering new innovation to ensure it is maximizing its overall impact on the market and the business.
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